Dual study programme at the Alsterkrug from 01.04.2026 / 01.10.2026

The markets in the tourism sector are characterised by a fast pace, technology and change. This demands a high degree of flexibility and expertise from hotel employees in particular. With a management-orientated dual study programme, you will be optimally prepared for these tasks of the future. We work together with the IU International University (dual study programme in Hamburg) and offer a dual study programme in the following courses:

Hotel Management Tourism Management (B.A.)

  • Seminar and lecture blocks directly at the IU
  • Practical part at the Alsterkrug Hotel
  • weekly alternation between university and company

Familiarisation with all operational areas in the first year

  • Welcoming, advising and looking after guests
  • Food and beverage service, wine service
  • Preparing and checking guest rooms
  • Working with the hotel booking system - Guestline and managing a hotel cash register

Familiarisation with all administrative areas from the second year onwards

  • Conduct sales talks and prepare offers
  • Plan, organise and carry out events
  • Accounting and control activities
  • Plan staff deployment, conduct guest correspondence, merchandise management

Your profile:

  • Successful admission to the IU
  • Commitment, initiative and dedication
  • Guest-orientation and good manners
  • Flexibility and organisational skills
  • Sense of responsibility
  • good knowledge of MS Office programmes
  • quick comprehension
  • Recognition of interrelationships
  • Initial practical experience through an internship in the hotel/catering industry is an advantage
  • Very good knowledge of German and English, further language skills are an advantage

We offer

  • High-quality practical part of the programme
  • Individual specialisation and support
  • Competent support in learning the theoretical parts of the programme
  • Payment of tuition fees plus pocket money
  • Payment of the semester ticket
  • Provision and cleaning of workwear
  • Employee benefits: special conditions in over 4,000 hotels worldwide via Best Western international

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